| Creative Design and Compositing |
ARTC 220 |
- Demonstrate creative thinking through the creation of thumbnails, sketches and comprehensives that communicate solutions to design problems.
- Demonstrate creative thinking through the creation of thumbnails, sketches and comprehensives that communicate solutions to design problems.
- Produce effective designs, advertisements, and packaging for use in a variety of commercial art applications.
- Produce realistic-looking Photoshop composites.
- Explain the necessity, purpose, and process of branding and advertising.
- Present original design projects, explaining and defending the successful usage of learned skills and concepts.
- Critique designs based on learned skills and concepts.
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Design: Two Dimensional |
ARTD 20 |
- Recognize, define and appropriately apply 2-D terminology to evaluate works of art in oral or written discussions, analysis or critiques.
- Two-dimensional design students will be able to list all of the elements and principles of design by the 8th week of the semester.
- Two-Dimensional Design students will be able to list all of the elements and principles of design by the eighth week of the semester.
- Students completing an assignment in Area C (Arts) courses will be able to analyze modes of artistic expression.
- Students will be able to identify the three basic types of balance/symmetries.
- Students will accurately identify three different spatial devices
- Identify, evaluate, discuss, and use the formal elements and principles of design and forms of compositional structure.
- Perceive and interpret the 3-D world through contour line drawings.
- Use the formal elements, principles of design, and principles of gestalt to create well-designed studio projects in achromatic value and color.
- Use value to describe form and express light logic.
- Perceive and demonstrate the relationship of color to value by mixing, analyzing, and appraising monochromatic tints and shades relative to the achromatic value scale.
- Perceive and demonstrate the relationship of color complements by mixing, analyzing and appraising complementary tones (chromatic grays).
- Perceive and demonstrate the relationship of hues to the conceptual pigment color wheel by mixing, analyzing, appraising, and identifying color correct swatches for
- Use historic and current forms of abstraction in the visual arts.
- Recognize, analyze and interpret the expressive and creative qualities of art media in a work of art as it affects elementary compositional decisions.
- Make use of critical thinking (reading, writing, listening, speaking, observing and assessing) skills elemental to the problem solving of design and the visual arts.
- Differentiate preferential, factual, and judicious thinking elemental to solving problems in design and visual arts.
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Fundamentals of Graphic Design |
ARTC 100 |
- ARTC 100 students will be able to demonstrate a basic understanding of three important design elements: color, shape, and space.
- ARTC 100 students will produce composites in Photoshop using effective selection techniques and non-destructive editing.
- Employ appropriate technology (hardware, software, and fabrication tools) to produce graphic design projects.
- Produce composites effectively using Photoshop selection techniques.
- Operate effectively within small teams to solve typical graphic design problems.
- Create thumbnails, sketches, roughs and comprehensives that effectively communicate creative thinking.
- Design original commercial art, combining text and images to successfully communicate messages to a target audience.
- Present original graphic design projects, explaining and defending the successful usage of learned skills and concepts.
- Critique graphic design projects based on learned skills and concepts.
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Portfolio |
ARTC 290 |
- Select and organize student's art pieces based on their chosen field.
- Students will be able to build a professional looking digital portfolio targeting a specific audience.
- Select, organize and create appropriate portfolio pieces based on discipline.
- Identify and solve specific portfolio problems by applying techniques related to the individual's discipline or art form.
- Apply principles of composition and design in portfolio creation.
- Create a printed and digital portfolio, cover letter and resume.
- Analyze and evaluate personal portfolio.
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Print Design and Advertising |
ARTC 120 |
- ARTC 120 students will be able to demonstrate basic competency in visually communicating layout ideas via thumbnails, roughs, and comps.
- ARTC 120 students will be able to produce a creative brief that effectively communicates the nature and scope of a design project.
- Propose and justify creative solutions to common print design problems.
- Organize and prepare digital files for production.
- Develop original print design projects.
- Prepare digital files for print.
- Present original print design projects, explaining and defending the successful usage of learned skills and concepts.
- Critique student and professional print design products based on learned skills and concepts.
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Typography |
ARTC 160 |
- ARTC 160 students will be able to identify common typeface terms and anatomy.
- ARTC 160 students will be able to demonstrate a basic understanding of logotype design.
- Employ appropriate methods and technology to produce original letterforms and type styles.
- Create thumbnails, sketches and comprehensives that effectively communicate creative ideas and concepts.
- Design and produce effective, typography-based logos, logotypes and corporate identities.
- Design and produce effective, typography-based print advertisements.
- Present original type style designs, explaining and defending the successful usage of learned skills and concepts.
- Critique typography-based commercial art using learned skills and concepts.
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Vector Design and Illustration |
ARTC 140 |
- Critique student and professional illustrations based on learned skills and concepts.
- ARTC 140 students will be able to demonstrate competency in using Adobe Illustrator's pen tool.
- ARTC 140 students will be able to demonstrate a basic understanding of two important design principals: balance and contrast.
- Create thumbnails, sketches, roughs and comprehensives that effectively communicate creative thinking.
- Design and produce information graphics.
- Design and produce effective digital illustrations for use in print.
- Present original digital illustration projects, explaining and defending the successful usage of learned skills and concepts.
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Web Design |
ARTC 200 |
- ARTC 200 students will be able to define common HTML5 tags.
- ARTC 200 students will be able to demonstrate a basic understanding of home-page usability design.
- Produce HTML 5 slideshows and banner ads for use in web pages.
- Compare and contrast the benefits of different graphic file types for use in web pages.
- Correctly code a simple webpage in a text editor using HTML 5.
- Design effective web site prototypes.
- Produce effective and functional web sites.
- Present original web site design projects, explaining and defending the successful usage of learned skills and concepts.
- Critique web site design projects based on learned skills and concepts.
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